RAC Business Strategy
Digital Video | Illustration
Vicky approached Logo Paul, to produce
a new approach to the RAC and its future.
After our initial meeting, it was clear we wanted to show the roadmap to building bigger, better and broader. A video that created engaging content for the RAC and its employees. The aim was to inspire and educate the business. A brief look into the future of the RAC.
Photography rights: RAC
It was an absolute pleasure working with Vicky
and the careers team at RAC.
This was a fantastic piece of content that worked in bringing across a new vision to the business. It engaged and reached out with a younger audience.